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The configured audience is not valid

Error message: Broaden your audience to enable this ad to deliver.

Updated over 2 months ago

Meta has recently consolidated their targeting options (which is a good thing!) because they've seen that the more niche targeting options don't produce as good results. They've combined them into bigger categories, and their API has yet to reflect that. That means that there are still targeting options in intellijend that don't exist anymore in Meta.

Here's the easiest solution:

  1. Open a new tab and go to Meta Ads Manager

  2. Press Create Campaign and select Leads

  3. Go to the Ad set level

  4. Scroll down to Audience section and click on "Further limit the reach of your ads"
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  5. Click on "Detailed Targeting"

  6. Now use the search bar to type in artists and genres. The results here are the results you can actually use in intellijend. If you type in a targeting that is not available, it will automatically recommend you the most related targeting options


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    If nothing is working, copy and paste the error log into the chat on bottom right of the screen and we'll help you through it.

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